Asda Direct

Although Asda Direct is, in some respects, playing catch-up to other established online stores - notably Asda Direct and Argos - Asda UK has an aggressive plan in place to grab back some of the market it has lost, and by late 2007 intends for the Asda online store to be serving the entire Asda customer base.

In fact, Asda is hiring 1,800 staff to launch a huge expansion of the Asda web operation and over the coming months you'll find the Asda Direct web-experience just getting better and better, and offering more products, with delivery to most of the UK.


Asda Direct is well known for it's quality shopping and extensive range of groceries, electronics, fashionable clothes and its huge selection of wines and gourmet food - amongst many other products. But there's more to Asda than just great bargains:

  • Asda Direct store has one of the best selections of grocery and entertainment products of any online UK store
  • The Asda Direct Online superstore also has an outstanding collection of unique services, such as its second-to-none optician store and travel section - and at the best prices!
  • At Asda Direct website, as in any Asda Direct UK store, you'll find a steadfast commitment to provding great prices throughout
  • The Asda Direct Direct team is equally committed to making your shopping experience enjoyable - as well as very affordable!
  • At Asda Direct Website, as with any Asda Direct transaction, you'll find well-trained, motivated staff with customer service forefront in their minds
The enviable reputation of Asda Direct UK has been established over many decades, and is built upon the well-founded principles of respecting customers and offering value-for-money. Asda Direct brand-name is recognised throughout the UK, and also far beyond. When you buy from Asda Direct Website you wont be disappointed!


Asda Direct has come a long way since its founding in 1965 by a group of Yorkshire farmers. Asda Direct became part the Wal-Mart family in 1999, and Asda Direct now offers Britain's best value weekly shop with prices on average 10% lower than main competitiors with an unbeatable mix of fresh food, grocery, clothing, home, leisure, and entertainment goods. So, you'll be pleased to know that Asda Direct Online store is keenly following in the same traditions, with bigger-than-average savings on all of your essential shopping, and big bargains throughout the online store. Of course, with Asda Online, you'll also enjoy having everything delivered right to your door as well!


Asda.com (Asda.co.uk), whilst a recognised leader in online grocery shopping, also has a wide range of non-food products on offer too:

  • Asda Direct Entertainment - thousands of DVD and CD titles to choose from, latest releases, pre-orders and a huge back catalogue with delivery to any UK address. A great selection of games for Playstation 2, Playstation Portable, Xbox, Xbox 360, PC Games, Game Boy Advance and Nintendo DS are also available.
  • Asda Direct Flowers - Order fresh flowers for any occasion - it doesn't have to be Mothers' Day or Valentines Day to enjoy sending someone fresh flowers from Asda
  • Asda Direct Mobile Phones - Discover unbeatable deals at Asda Mobile Phone Store, with big savings and offers from all the major networks and manufacturers, including BenQ Siemens, LG, Motorola, Nokia, Samsung, Sony Ericsson, O2, Orange, T-Mobile, Vodafone and more.
  • Asda Direct Opticians - Enjoy big discounts, in fact up to 40% discounts, from the online Asda Optician Store. All the major brands, a great selection of sunglasses and value lens & solution packages and lots more. With free UK delivery, there's never been a better time to "shop Asda Direct".
  • Asda Direct Travel Store - Find fantastic deals on your next travel arrangements. Flights and hotels, both domestic and international, travel insurance, city-breaks bargains and an detailed search tool to help you find exactly what you want. You may also arrange car hire through the Asda travel service.



Asda Direct Official Website:   http://direct.asda.com

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